This winning bank enhanced its retail banking segment by spearheading innovative initiatives and expanding wealth management products. These focused on customer-centric solutions leveraging technology. By expanding touchpoints and partner ecosystem networks after acquiring Citibank’s retail businesses, the bank now provides a wider range of products, services, and benefits. Further investment products in insurance and investment significantly boosted market presence and service offerings. Net profit for 2023 increased by 55%, and deposit balances grew by 7%.  

For its strategic initiatives and significant expansions in retail services, the award for Best Foreign Bank in Thailand goes to UOB Thailand.