Press releases outnumber officials’ public appearances

Central banks issued more press statements than the number of public appearances made by senior officials in the past year, the Communications Benchmarks 2024 shows.

The average number of senior officials’ public appearances is 74.3. But on average, communications departments produced 186.3 press releases. While appearances range from 400 to just two, press releases range from 2,065 to three.

An analysis of a related dataset from respondents shows that central banks also produced more statistical

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